Case Study 1

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Launching a Rare Disease Company in Canada

 

Challenge:

 

A global pharma leader needed to launch a dormant rare disease treatment in Canada, which lacked any local medical or commercial infrastructure.

 

​Our Approach:

 

We built the entire Canadian operation from the ground up, establishing the medical affairs and patient support infrastructure, creating a market-access strategy, and executing a tailored commercial launch.

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Result:
Canada became the company's top-performing global affiliate, leading to full local independence and contributing to a major strategic acquisition. This case highlights our ability to execute full-scale, go-to-market transformations in highly specialized therapeutic areas.​

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Case Study 2

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Scaling a Digital Health Platform for Acquisition

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Challenge:

 

A continuing health education (CHE) platform struggled with physician skepticism and limited adoption, hindering its growth and exit potential.

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Our Approach:
We optimized the platform, curated high-value content from Key Opinion Leaders (KOLs), and executed targeted growth campaigns to build credibility and drive user adoption across hospitals and associations.

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Result:
The platform achieved rapid user adoption and was successfully acquired by a major healthcare education provider, demonstrating its lasting value. This case shows our expertise in scaling digital health ventures for successful exits.

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Case Study 3

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​​​Disrupting a 59-Year Diagnostic Laboratory Monopoly

From market challenger to national presence in 18 months

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The Challenge

A U.S.-based diagnostics lab entered the Canadian market long dominated by a single player. Strategic Growth AI delivered a comprehensive market entry strategy that transformed industry skepticism into widespread adoption, establishing the lab as a credible, trusted alternative.

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Roadblocks We Overcame:

• Market Resistance: Clients were deeply tied to the incumbent provider

• Logistics Complexity: Vast geography + limited couriers raised delivery costs

• Regulatory Barriers: Provincial + federal compliance requirements

• Operational Scaling: Fast onboarding without compromising quality

• Credibility Gap: Breaking 59 years of institutional loyalty required flawless execution

 

Results Achieved:

• 1,700+ client sites secured across Canada

• Significant revenue growth via strategic partnerships

• Market credibility as the first serious challenger in 6 decades

• Operational scalability for long-term growth and excellence

• Bottom Line: Our client became Canada's fastest-growing diagnostics company, proving that focused execution beats legacy dominance.